Vacation Rental Marketing Blog

All posts by Matt Landau

The Animated Story of Listing Site Independence

I love this little story about opting out of the status quo and finding your own path. While most vacation rental owners and managers are marching along using listing sites because "that's how we've always

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Facebook’s New Video Response Feature is MADE for Vacation Rentals

We've gotta deal with it: video is the dreaded yet preferred communication medium of the future. Vacation rental owners and managers who figure out how to use it now (or at least not be totally uncomfortable

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Hire The Right Videographer And Treat Them Right

About one year ago I committed to begin using video in all elements of my marketing. Not because I love how I look on camera (in fact, I hate it). And not because I have a secret dream to become a

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By 2020, Vacation Rentals Will Topple The Hotel Industry

Whether you've heard of VRBO, stayed at an Airbnb, or rented a home through HomeAway, you are likely familiar with the idea: nowadays, empty properties can be transformed into mini hotels with minimal

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Summary: The 5 Habits of Vacation Rental Innovation Workshop

Note: This workshop has already taken place. The full workshop with slides and downloads can be accessed inside the Inner Circle here. Innovation is all about changing the terms of the playing

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The New Face Of Vacation Rentals?

This past weekend in a closed-door meeting at the Drake Hotel in Toronto, Canada, I concluded one final piece of information about the vacation rental industry, then placed a confident bet that independent

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EXCLUSIVE: Airbnb Announces 10 Exciting New Vacation Rental Partnerships

You may remember last year when we learned of Airbnb’s Unique 3-Step Plan To Enter The Vacation Rental Market. This was followed by partnerships with LiveRez, Kigo, Booking Pal, and LeisureLink: clear

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I Just Individually Consulted 500 Vacation Rental Owners And Here Are Some Surprising Discoveries

Because the vacation rental industry is so new and its potential so huge, I tend to spend my research hours doing activities that might otherwise be considered an inefficient or crazy use of one's

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The VR Industry’s First Fully Automated Marketing Tool Is Here And It’s Smaller Than A Paperback Book

When I first started my vacation rental business in 2006, I dreamed of a tool that would do all my marketing for me. So with the help of several investors, I secretly began building it. After 10 long

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Hands Down, The Best Way To Respond To A Negative Vacation Rental Review

One of the inherent challenges to vacation rental success is that you become vulnerable to numbers: the more guests you host, the more potential there is for a negative review.There is no successful or

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Hotels vs. Vacation Rentals: Room For All?

I was having dinner with Inner Circle member Jane Moore at the Four Seasons Papagayo, Costa Rica, which arguably represents the finest hotel in what many consider the most sustainable tourism destination

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How To Sidestep The Annoying Trend Of Vacation Rental Commoditization

"You're special, and don't ever forget that!" It's the classic line every kid hears from their parents when life deals some adversity.But when my mom said it to me on the heels of a life-changing medical

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